Tuesday, February 07, 2012

Scott Reilly

Scott Reilly

I have developed and promoted websites for over 10 years. My knowledge and experience has been learned by building and promoting my own websites and websites for clients. Internet marketing is a unique field, in that you learn by promoting websites as you go. That is why it is essential to have some one that is experienced managing your Internet presence. Someone that knows what it takes to successfully market your law firm's Web Site.

When we talk about a successful Internet marketing strategy there are 3 main components involved. All must work together to create a connection with potential clients and drive conversion.

 

Visibility

Customer Buying Funnel

There are three ways to be found online.

  1. Search Engines
  2. Directories
  3. Social Networking Sites

Consumers must be able to find the website.

Design

  1. Communicate Strengths
  2. Compelling Image
  3. Easy to Navigate

The Design must keep potential and existing clients on the Web Site.

Content

Written for two audiences:

  1. Clients, potential and existing
  2. Search Engines (keyword rich)

Content must create confidence.

For more information please contact Scott.

(323) 596-1611

Scott Reilly

Scott Reilly is a Client Development Consultant for FindLaw in Los Angeles, California. He provides Web Site, SEO, Attorney Marketing and Directory Consulting in West Hollywood, Hollywood, North Hollywood, Glendale, Burbank, Sherman Oaks, and Encino, California. Contact him for more information by calling him directly at (323) 596-1611.